Studio

We make
things that last.

BitBunny Lab is a multi-disciplinary creative studio based in China, operating at the intersection of brand strategy, AI-powered digital interaction, and physical craftsmanship.

We founded the studio on the belief that the most interesting problems require cross-disciplinary thinking — and that the best creative work doesn't fit neatly into a single category.

Three Divisions
01

Graphics

Brand Strategy & Visual Identity

We build visual systems that work across every surface — from marks and typography to campaign design, packaging, and brand books. Our graphics practice prioritizes conceptual rigor and long-term coherence over trend aesthetics.

  • Brand identity & strategy
  • Campaign & poster design
  • Packaging & editorial
  • Lookbooks & brand books
  • Art direction
02

Interaction

AI-Powered Digital Products

The Interaction division designs and builds AI-assisted tools, interfaces, and digital experiences. We move from concept to functional prototype, fusing strong product thinking with engineering capability.

  • UI/UX design & prototyping
  • AI product strategy
  • Frontend engineering
  • Digital installations
  • Generative media
03

Artifacts

Physical Objects & Cultural Heritage

Artifacts bridges industrial design, cultural preservation, and contemporary craft. We work with heritage artisans, design physical objects for production, and develop IP for brands that want to root themselves in material culture.

  • Product & object design
  • Heritage fashion
  • IP development
  • Photography & documentary
  • Exhibition & installation
How We Work

Craft over speed

We move deliberately. Quality is non-negotiable — on every project, at every scale.

Conceptual depth

Every system we build starts with a clear idea. Decoration without concept doesn't interest us.

Cross-medium fluency

The same team works in brand, code, and physical materials. This cross-contamination is intentional.

Long-term relationships

We prefer retainers and multi-phase partnerships over single-deliverable engagements.

Ready to work together?

Send us a brief and we'll respond within two business days.

Start a Project →